Thursday, April 16, 2009

ladies bring a bib

You have to give it to Adidas, their marketing people are geniuses. What I would love to know is if this latest promotion for NZ rugby was devised by women or men. I know where I'd be placing my bets...



On this site, you can pick from five of NZ's best strapping lads and get them to swap shirts. It's hilarious, it's objectifying, it's gratuitous and part of me knows that I should think it's wrong but- it's got slo-mo replay. And that has to be right. I want to work for Adidas advertising, their job must be awesome.

1 comment:

dyanna said...

I like your blog.I'm waiting for your new posts.Kisses.